Rebranding & Redesign

Rebranding a company, concept as a whole is quite a challenging, and complex decision for any organization’s leaders, board, and stakeholders. There are terrible ways to rebrand and redesign. Crucial decisions have to be made under a 100X microscope at each junction.

Companies who overcome a rebrand tend to see unparalleled growth, but like with anything, growth must come in acceptable stages both to the public but also to the company deploying the new strategic look, feel, and direction.

Rebranding and redesigns can occur at any stage in the product life-cycle. Newly developed products, mature products, or even products still in the prototype stage can be rebranded and redesigned from a marketing standpoint.

How do we measure? Well, quite exceptionally if you ask our clients.  Results are what you would like to see, and quite honestly, successful outcomes are what we deliver time and time again.

Whether you need corporate rebranding, differentiation, revitalization, or repair from a negative image and connotation, we have the expertise and skills to deliver a very successful and impactful change that you’ve been not only dreaming of but also desiring all along.

Here is a list of the rebranding related services we provide:

• New image and logo
• New theme and colors, look and aesthetic feel
• Audience/Avatar definition
• Audience surveys
• Split testing (A/B Testing)
• Unique Selling Proposition Definition
• Slogan recreation
• Headline, Heading and Tag creation
• SEO Optimized rebranding
• Domain creation and provisioning
• Influencer Marketing
• Launches and Relaunches
• Brand Audit
• Risk Assessment
• ROI Assessment
• Positioning
• Brand Architecture
• Brand strategy
• Naming
• Controlled Evaluations and Experimentations
• Brand, Rebranding and Redesign Consulting